‘Tis the season for product gifting campaigns! As marketing budgets continue to tighten, many brands are turning to product gifting and seeding as a way to engage with influencers, build awareness, and ultimately drive product sales. However, what makes a product gifting campaign successful? How can you ensure a return from these efforts? What can you do to stand out in the eyes of influencers? We’re partnering with our Agency Servies team to answer this question and more in our upcoming webinar.
In this webinar, our Head of Strategy and our Account Director will cover:
- What gifting programs should look like heading into 2024
- Gifting campaigns vs. paid campaigns
- How to understand the ROI of a product gifting program
- Examples of successful gifting campaign from our experts on our Agency Services team
- Tips, tricks, and takeaways
Speakers
Magda Houalla
Senior Director of Strategy, Aspire
Magda Houalla has helped thousands of iconic brands with their influencer strategy over her many years at Aspire.