So, you’ve decided that now’s the time to invest in influencer marketing (great choice!) and managed to set aside some budget for your first influencer marketing campaign (even better!). But what’s next?
There’s a lot to consider when it comes to planning an influencer campaign. From the number of influencers you will be partnering with, to individual follower counts and varying costs per post. What can you actually achieve within your budget?
We get it. Trust us. It’s part of the reason we founded Aspire in the first place. To make your life easier, we’ve created an easy-to-access Influencer Marketing Budget Template in Google Sheets. Accounting for different influencer types, engagement rates predicted to reach, and cost per post, we want to help you make more confident choices with your influencer marketing budget.
Download our Influencer Marketing Budget Template to:
- Make strategic decisions on how to best spread your influencer marketing budget
- Build high level estimations of reach and engagement to guide campaign objectives
- Spread budget tactically across nano, micro, mid, macro and mega influencers to maximize ROI