After 8 years of delivering the data that actually matters, we're dropping our 2026 State of the Influencer Industry Report, and you get to see a deep dive into all of it.
Influencer marketing is evolving faster than ever. In 2026, it's becoming more structured, more performance-driven, and more tightly integrated across paid media and commerce. As expectations around efficiency, revenue impact, and content scale continue to rise, brands and creators are being pushed to adapt quickly.
The brands that are winning? They're staying ahead of the curve.
Join us for an exclusive webinar where we'll unveil this year's findings. Our 2026 benchmark report draws on Aspire's first-party platform data and insights from nearly 900 marketers and creators to reveal what's actually changing across the industry.
Here's a sneak peek at what you'll discover:
- 74% of marketers plan to increase their influencer marketing budgets in 2026, though investment levels vary widely by company size
- 59% of marketers are using AI to scale creator discovery, workflows, and analytics
- TikTok Shop adoption nearly doubled year over year, with 32% of brands already selling on the platform and another 25% planning to soon
- 77% of brands now repurpose creator content in paid ads, leading 67% to bake usage rights into initial contracts
- Creators on Aspire drove $52 million in attributed affiliate sales—a 45% year-over-year growth
You'll leave with early access to 2026 industry benchmarks, actionable insights for your influencer strategy, and the kind of data-backed intelligence that actually moves the needle.
RSVP to save your seat!
Speakers
Magda Houalla
Magda Houalla has helped thousands of iconic brands with their influencer strategy over her many years at Aspire.