Paid ads are only getting harder, with rising CPMs, tougher competition, and higher pressure to deliver results.

That’s why performance marketers can’t afford to make mistakes like:

• Not repurposing creator content into ads
• Optimizing for the wrong outcomes
• Launching campaigns without clear KPIs

We put together a one-pager to help you spot the 5 most common mistakes performance marketers make when running ads (and fix them fast).